Joel Cocks


©
Paradox and Metaphor - SpreadsParadox and Metaphor - Large
Client: Self-Initiated Project
What: Book design exploring paradox and metaphor
Year: 2008
As technology such as Google and Wikipedia become more integrated with our daily lives, the need to think diminishes. This student typography assignment uses diarrhea as a metaphor to describe an excess of undigested information.
Dry medical texts describing the causes, symptoms, and treatment
of diarrhea are interrupted by lists of Google search suggestions sprouting from various words in
the text