CLIENT: THREADLESS
DATE: 23.07.2007
DESCRIPTION: A T-SHIRT DESIGN FOR THREADLESS.

Threadless is an online company that invites the public to submit ideas for T-shirt designs. Once designs are submitted are then rated by the public, the highest rated designs then being printed and sold as limited edition T-shirts. Because of the large volume of designs threadless receives each week (probably thousands) having the wow factor is a necessity, should a design hope to win. My first printed Threadless shirt ‘Now I Know My ABC’s’ was designed to tap into the bright, fun, naïve stylings of the emergent Nu-Rave scene.